Technical SEO Consultant in Dublin
Improve your website’s speed, structure, and crawlability for better rankings. I’ll help optimise the technical foundation of your site to ensure it performs at its best.
Trusted by businesses across Dublin, Ireland, and beyond
Since 2006, I’ve partnered with local Irish businesses and leading brands across various industries. At Hello Digital, you’ll receive the same expert guidance that has helped businesses like yours thrive.
How technical SEO can benefit your business
Boost your site’s performance and ranking potential with technical SEO.
Why Irish businesses choose my technical SEO services
Comprehensive technical audits for lasting improvements
Expertise in technical optimisation best practices
With years of experience in SEO, I know what it takes to optimise a site for technical performance. From enhancing site speed and mobile usability to improving schema markup and URL structure, I ensure every aspect of your website aligns with best practices.
Data-driven approach for continuous improvement
Technical SEO is not a one-time fix—it requires ongoing analysis and adjustments. I use data to track your site’s performance, making informed recommendations that keep your site competitive in search results. My focus on data-driven adjustments ensures your site remains optimised as search engines evolve.
How my technical SEO consulting services work
Taking your business to the next level starts with a clear, actionable plan
What My Clients Say
In the ever-evolving world of SEO and digital marketing, Alessandro provides extremely valuable expertise and insights. He has a keen ability to explain each step of building and implementing a digital marketing plan and measuring the results. He is a natural at coaching, and I learned so much from him! He is also a pleasure to work with.
Erin Moriarty Wade
Director of Communications and Marketing, Childhood Arthritis and Rheumatology Research Alliance
Alessandro's expertise in digital marketing, SEO, and web project management is exceptional. He's a true professional and a great team player. His skills significantly improved our website performance and increased traffic.
John Maguire
CEO, TripAdmit
Working with Alessandro transformed myTomorrows' digital marketing. Initially engaged for an SEO audit, his wide expertise expanded his role to a trusted coach for our team. Alessandro understood our unique needs, creating an effective SEO plan that increased our global visibility and performance. Thanks to him, we're now able to reach more patients, healthcare professionals, and biopharma companies across the globe. I cannot recommend Alessandro enough. If you're looking to seriously enhance your SEO and achieve tangible results with your growth strategy, Alessandro is your go-to expert. He's an absolute pleasure to work with and someone you can trust for valuable advice on any topic! 100% recommend!
Camila de Casteja
Growth Marketing Manager, MyTomorrows
Ready to optimise your site’s technical performance?
Let’s work together to create a technically sound website that improves search rankings and user experience. Contact me today to get started.
Hire an SEO expert in Dublin
Alessandro Boscolo, SEO and digital marketing consultant in Dublin
I’m Alessandro Boscolo, an SEO and digital marketing consultant based in Dublin. Since 2006, I’ve helped small businesses across Ireland and beyond attract more customers and grow online. I specialise in SEO, digital strategy, lead generation, and digital analytics, while also managing PPC advertising, content marketing, and social media.
As the founder of Hello Digital, I’ve worked with businesses across Ireland, the UK, and Europe. Unlike large agencies, I offer a more personal, hands-on approach. You’ll work directly with me to develop clear, effective strategies that drive real results and get your business noticed online.
Get started today - Book a free 20-minute consultation
Let’s chat about your SEO project or any digital marketing challenges you’re facing. Choose a time that suits you using the scheduler below.
Work with a technical SEO expert to boost your website's performance
Having a solid website is about more than just good content—it’s about making sure everything behind the scenes is running smoothly. As a technical SEO consultant with over 18 years of experience, I help small businesses in Dublin and across Ireland resolve those tricky behind-the-scenes issues that can affect search rankings. From improving site speed to fixing technical errors that slow down your site, I provide technical SEO services that strengthen your website’s foundation.
A technically sound website isn’t just great for search engines—it also creates a better experience for your users. By focusing on site speed, mobile optimisation, and making your website easier to crawl, you’ll not only see improvements in rankings, but you’ll also keep visitors happy and engaged. And that means more traffic, more leads, and more business growth.
What is technical SEO?
Technical SEO is all about making sure your website works well for both users and search engines. It covers everything from how fast your pages load to how easy it is for search engines to crawl and index your site. It’s the backbone of a successful SEO strategy because, without a solid technical foundation, even the best content won’t perform as well as it should.
Here’s what technical SEO includes:
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Site speed: Websites that load faster keep visitors around longer and rank higher in search engines.
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Mobile optimisation: With so many people using mobile devices, your website needs to work perfectly on smartphones and tablets.
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Crawlability: Search engines need to be able to easily crawl your website to understand its structure and content.
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Security: HTTPS is a must for building trust with both users and search engines, helping you rank higher.
By making sure all of these elements are in place, you’re giving your site the best chance to rank well and perform better for users.
How to conduct a technical SEO audit
A technical SEO audit is a deep dive into your website to find and fix any issues that could be hurting your performance in search engines. Here’s how I handle an SEO audit:
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Crawling your website: Using advanced tools, I crawl your site to find problems like broken links, duplicate content, or pages that aren’t being indexed properly. This gives a complete overview of what’s working and what needs attention.
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Checking indexing: I’ll look at your robots.txt file and XML sitemap to make sure search engines can access and index all the right pages on your site.
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Analysing site speed: Slow websites lose visitors. I use tools like Google PageSpeed Insights to figure out what’s slowing down your site and recommend fixes like image optimisation and better server response times.
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Reviewing mobile-friendliness: With mobile traffic skyrocketing, I’ll make sure your website looks and works great on all devices.
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Security check: A secure website is a trustworthy website. I’ll make sure your site is using HTTPS and look for any security gaps.
After the audit, I provide a detailed report outlining the issues I found and how we can fix them to boost your site’s performance.
What does a technical SEO specialist do?
As a technical SEO specialist, I handle everything that’s happening behind the scenes of your website. While content is important, if the technical side of your site isn’t running smoothly, even the best content won’t perform well.
Here’s how I help:
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Site audits: I run a full audit of your site to find technical issues that could be holding you back.
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Speed optimisation: If your site is slow, visitors won’t stick around. I make sure your site loads quickly by fixing things like large images and server response times.
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Fixing crawl errors: If search engines can’t properly crawl your site, it won’t rank well. I identify and fix any issues that prevent search engines from accessing your content.
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Mobile optimisation: Your site needs to work perfectly on smartphones and tablets. I’ll make sure it’s responsive and easy to navigate on all devices.
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Security enhancements: Keeping your website secure is crucial. I ensure you’re using HTTPS and address any vulnerabilities.
By fixing these technical issues, I make sure your website is built on a strong foundation that helps it rank higher in search engines and deliver a great user experience.
Why is technical SEO important?
Technical SEO plays a huge role in making sure your website performs well in search engines. Without it, even the best content might not rank as high as it could. Here’s why it’s important:
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Better rankings: Search engines like Google favour websites that are fast, secure, and easy to crawl. Optimising these elements gives your website a better shot at ranking higher.
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Improved user experience: A well-optimised website isn’t just good for search engines—it’s also better for your visitors. Faster load times, mobile-friendliness, and secure browsing all contribute to a positive user experience.
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More traffic and conversions: When your website is technically sound, it’s easier for search engines to understand and rank your content, which means more traffic and, ultimately, more leads or sales.
Technical SEO is all about building a strong foundation that helps your website succeed in the long run.
Advanced technical SEO strategies
Basic technical SEO includes things like site speed and mobile optimisation, but advanced technical SEO takes things a step further. These strategies dig deeper into your site’s performance to give you an even bigger edge in search results.
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Core Web Vitals: These are key metrics that Google uses to measure your site’s user experience. By optimising things like load times, interactivity, and visual stability, you can improve your rankings and keep users happy.
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Structured data: This helps search engines better understand your content and can lead to features like rich snippets in search results.
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Canonical tags: These prevent issues with duplicate content, helping ensure that search engines index the right version of your pages.
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Optimising URLs: Clean, descriptive URLs make it easier for both users and search engines to navigate your site.
By focusing on these advanced strategies, I can help your website gain a competitive advantage in search results.
Common technical SEO issues
Even if your content is top-notch, technical issues can drag your website down. Here are some common technical SEO problems that might be hurting your site’s performance:
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Slow page speed: If your pages take too long to load, users will bounce, and search engines will rank you lower.
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Broken links: Dead links frustrate users and hurt your SEO. I’ll find and fix these to improve your site’s performance.
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Mobile usability problems: With so much traffic coming from mobile devices, your site needs to work well on smaller screens. I’ll make sure it’s fully optimised for mobile.
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Crawl errors: If search engines can’t access important parts of your site, you’ll miss out on valuable traffic. I’ll identify and fix crawl errors so that search engines can fully index your site.
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Duplicate content: Having multiple versions of the same content can confuse search engines. I’ll implement canonical tags to make sure search engines know which version to rank.
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Security gaps: A lack of HTTPS can hurt both your rankings and user trust. I’ll ensure your site is secure and compliant with modern SEO standards.
Addressing these issues is crucial for improving your website’s performance and ranking potential.
Frequently asked questions about technical SEO services in Dublin
Understanding the importance of technical SEO is crucial for your website’s success. This FAQ section covers common questions about technical SEO and how my services can help improve your website’s performance. Whether you need to optimise for better crawlability, faster page speed, or mobile responsiveness, these answers provide a clear, comprehensive guide tailored for small businesses in Dublin and Ireland. Dive into these FAQs to learn how technical SEO can boost your search rankings and drive more traffic to your site.
What is technical SEO?
Technical SEO involves optimising your website’s infrastructure to help search engines crawl, index, and rank your site more effectively. It includes improving elements like site speed, mobile-friendliness, security, structured data, and internal linking, ensuring that your site meets the technical requirements of search engines.
Why is technical SEO important for my website?
Without solid technical SEO, even the best content may struggle to rank. Technical SEO ensures that search engines can easily access, crawl, and index your site’s pages, which is essential for improving your search engine rankings and overall visibility.
How does technical SEO differ from on-page SEO?
While on-page SEO focuses on optimising the content and user experience of individual pages, technical SEO deals with the website’s backend structure and performance. Technical SEO includes elements like website speed, XML sitemaps, structured data, and mobile optimisation, all of which contribute to how well your site is crawled and indexed by search engines.
What are the key elements of technical SEO?
The key elements of technical SEO include:
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Website speed optimisation
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Mobile-friendliness
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Secure website (HTTPS)
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XML sitemap creation
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Structured data (schema markup)
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Crawl errors and indexing issues
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Canonicalisation
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Internal linking structure
How do you assess my website’s technical SEO health?
I start with a comprehensive technical SEO audit, which includes analysing your website’s performance, crawlability, indexing status, page speed, mobile usability, and more. This audit helps identify any technical issues that might be hindering your site’s performance on search engines.
Can technical SEO improve my website’s rankings?
Yes, a well-optimised website is essential for ranking well on search engines. Technical SEO ensures that search engines can access, crawl, and index your content effectively, which directly impacts your rankings and search visibility.
How can technical SEO improve my site speed?
Improving your website’s speed is a critical part of technical SEO. I optimise elements like image sizes, caching, server response times, and code efficiency to ensure your website loads quickly, which is a key ranking factor for Google.
Does technical SEO include mobile optimisation?
Absolutely. Mobile optimisation is a major component of technical SEO. I ensure your site is responsive and mobile-friendly, which is essential as Google uses mobile-first indexing, meaning your site’s mobile version is considered for ranking purposes.
What is an XML sitemap, and why is it important?
An XML sitemap is a file that lists all the important pages of your website, helping search engines discover and crawl them more easily. It’s an essential part of technical SEO because it ensures that search engines index all relevant pages of your website.
How do you fix crawl errors and indexing issues?
I use tools like Google Search Console to identify crawl errors and indexing issues. Once detected, I implement fixes such as resolving broken links, improving internal linking, and addressing any blocked pages or resources, ensuring search engines can properly access your content.
What is structured data, and how does it benefit my website?
Structured data (or schema markup) helps search engines understand the content of your pages better. By implementing structured data, I can help your website display rich results in search engines, such as enhanced snippets, which can improve click-through rates (CTR).
How do you ensure my website is secure?
One key aspect of technical SEO is website security. I ensure your site uses HTTPS encryption, which not only protects user data but also helps improve your rankings, as Google favours secure websites.
What is canonicalisation, and why is it important?
Canonicalisation involves specifying the preferred version of a webpage when multiple versions with similar content exist. I implement canonical tags to prevent duplicate content issues and ensure search engines only index the right version of your pages.
How can technical SEO improve my website’s user experience?
Technical SEO ensures that your site is fast, mobile-friendly, and secure, all of which contribute to a better user experience. A well-structured website with fast loading times and intuitive navigation helps keep users engaged and improves conversion rates.
How long does it take to see results from technical SEO improvements?
While some improvements, like faster load times, are immediate, significant ranking and traffic boosts from technical SEO may take 3 to 6 months. The timeframe depends on the specific issues being fixed and the competitiveness of your industry.
How often should I perform a technical SEO audit?
It’s recommended to perform a technical SEO audit at least once a year, or whenever you make major changes to your website. Regular audits help ensure that your site remains optimised and free from any technical issues that could impact performance.
Do I need technical SEO if I already have great content?
Yes, even the best content can struggle to rank if your website isn’t technically optimised. Technical SEO ensures that search engines can crawl and index your content effectively, which is necessary for high rankings.
Can you work with my developers on technical SEO issues?
Absolutely. I regularly collaborate with developers to ensure that technical SEO improvements are properly implemented. Whether it’s optimising site speed, fixing crawl issues, or enhancing mobile usability, I’ll work alongside your team to ensure everything runs smoothly.
Do you provide ongoing technical SEO support?
Yes, I offer both one-off technical SEO audits and ongoing support. Continuous technical optimisation is key to maintaining your website’s health and ensuring it performs well on search engines over time.
How much does technical SEO cost?
I keep it straightforward—my fee is €100 per hour + VAT, and I offer tailored monthly packages based on your specific needs. The cost of technical SEO can vary depending on the complexity of your website, but it typically ranges from €500 to €2000 per month for ongoing support. Get in touch today to discuss your project and receive a personalised quote.
Get the attention your business deserves
Your business deserves to stand out. With the right SEO and digital marketing strategies, you can reach more customers, increase sales, and grow your business. Let’s make it happen.