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SEO and digital marketing pricing for small Irish businesses

Below you’ll find starting prices for monthly support and one-off projects. The final cost depends on what you need help with, the current state of your website or advertising accounts, and how much work is involved. I’ll confirm the scope and price after we’ve talked it through, with no hidden fees or long-term contract.

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Monthly support or one-off project work, depending on what you need

Month-to-month plans, cancel anytime with 30 days’ notice

You pay advertising costs directly to Google, Meta or LinkedIn

Flexible plans to match your goals, budget and pace of growth

Starter

One channel, handled properly. SEO, Google Ads or paid social, depending on where the best opportunity is. A good fit if you’re starting out or want to focus on one area before adding more.

from €800/month

What’s included:

  • One core channel: SEO, Google Ads or paid social
  • Keyword or audience research and a quarterly action plan
  • Hands-on implementation and ongoing optimisation
  • Conversion tracking set up and monitored
  • Monthly report and review call
  • Direct access to me by email and phone
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Growth

Two channels, planned and managed together. For example, paid search data can shape your SEO and content, while better landing pages can improve results across both. Ideal when one channel alone is no longer enough.

from €1,400/month

What’s included:

  • Two core channels: SEO, Google Ads, paid social or content
  • Everything in Starter, applied across both channels
  • Content strategy, briefs and copywriting where needed
  • Landing page and conversion optimisation
  • Quarterly review of performance, priorities and targets
  • Direct access to me by email and phone
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Scale

Three or more channels, managed as one programme, with the technical work needed to support them. Ideal if you’re running SEO, paid media and content together, or have a larger ecommerce or lead-generation website.

from €2,000/month

What's included:

  • Three or more agreed channels across SEO, Google Ads, paid social and content
  • Everything in Growth, within the agreed monthly scope
  • One quarterly plan covering every channel
  • Technical SEO and ecommerce feed management where needed
  • Support for your developer or in-house team
  • Direct access to me by email and phone
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launching a new website

Prefer a one-off project?

Not every job needs ongoing monthly support. If you need help with a defined piece of work, I take on fixed-scope projects from €1,500.

Projects include SEO audits with a prioritised action plan, digital marketing strategy, Google Ads account rebuilds, and technical SEO and on-page support for website launches and migrations. Most take two to four weeks. The final price depends on the size of your website, the scope and how much work is involved.

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ad spend

What about ad spend?

My fee covers the work I do. Your advertising budget is paid directly to Google or Meta, so my fee and your ad spend are always shown separately.

The budget you need depends on your industry and how competitive the market is. In areas such as legal services or insurance, a single click can cost €15 or more. In less competitive markets, the same budget can go much further.

Before you commit, I’ll look at your market and recommend a realistic starting budget.

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Alessandro Boscolo Conway Hello Digital

Who you'll be working with

I’m Alessandro. I run Hello Digital from Dublin.

I’ve worked in digital marketing for more than 20 years, including time on Google’s Search team, and I’m a certified Google Partner. Most of my clients are Irish SMEs in trades, healthcare, legal services, ecommerce and professional services.

I handle the work myself. The person auditing your website is also the person managing your campaigns, writing your ad copy and replying to your emails. You’ll deal with me from start to finish.

Because I work directly with every client, I only take on a limited number of accounts at a time. If I don’t have capacity when you get in touch, I’ll tell you.

Not sure which plan you need?

Most people aren’t when they first get in touch. Book a free consultation and tell me what you’re trying to achieve. I’ll review your website and advertising accounts, then recommend the right starting point and explain what it would cost.

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FAQs about Hello Digital pricing and monthly plans

Are these fixed prices?

No. The prices shown are starting points. Your quote will depend on the work required, the condition of your website or advertising accounts, and how competitive your market is. You’ll receive a written scope and price before you decide whether to go ahead.

Why do you start at €800 a month?

€800 is the starting point for managing one channel properly, such as SEO, Google Ads or paid social. It covers the research, planning, implementation, tracking, ongoing optimisation, reporting and monthly review. Below that level, the work would be closer to consultancy or occasional support than full delivery. 

Does your fee include ad spend?

 No. My fee covers the work involved in planning, managing and improving your campaigns. You pay Google, Meta or LinkedIn directly using your own payment method. Before you start, I’ll recommend a realistic advertising budget based on your market and the amount you’re prepared to invest. 

Do you offer one-off projects?

Yes. One-off projects start from €1,500 and include SEO audits, digital marketing strategy, Google Ads account rebuilds, and SEO support for website launches and migrations. Most projects take between two and four weeks, depending on the scope. 

Can I change plans later?

Yes. You can increase the scope when you’re ready to add another channel or reduce it when less support is needed. Any change to the work and monthly fee will be agreed with you first.

Is there a minimum contract?

No. Monthly plans run month to month and can be cancelled by either side with 30 days’ notice. SEO needs time to produce meaningful results, so I recommend allowing at least three months before assessing whether it’s working.

What if I only need help for a month or two?

That’s fine. If the work has a clear outcome, such as an audit, campaign rebuild or website launch, a fixed-scope project may make more sense than a monthly plan. If ongoing management is needed for a short period, I can quote for that instead.

Do you work with businesses outside Dublin?

Yes. I work with businesses across Ireland, as well as some clients in the UK and Europe. Meetings and day-to-day communication are handled remotely, so you don’t need to be based in Dublin.

Do you offer support for agencies?

Yes. I support a small number of agencies with SEO and PPC, either working directly with their clients or behind the scenes. The arrangement depends on the project, the level of support required and my availability.

How does payment work?

Monthly plans are invoiced each month with 14-day payment terms. One-off projects are charged 50% upfront, with the remaining 50% due when the agreed work is delivered.

Who does the work?

I do. I handle the strategy, audits, campaign management, copy and communication myself. Where specialist development, design or video work is required, I can bring in trusted people I’ve worked with before. You’ll know who is involved, what they’re doing and how much it costs.

Not sure which package is right for you?

Book a free consultation and tell me what you want to improve, what you’ve tried so far and what budget you’re working with. I’ll recommend a sensible starting point and set out the scope and cost clearly.

Book a free consultation