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AI SEO

Get your business found in AI-powered search results

Search is changing fast — and your website needs to keep up. As a former Google Search team member with 20+ years of experience, I help small businesses in Dublin and across Ireland adapt their SEO strategy for AI-driven search experiences like Google SGE and Bing Copilot. You’ll get content and technical optimisation built to earn visibility in conversational, AI-generated results. Don’t wait until your traffic drops — adapt now for Google’s AI Overviews.

Trusted by small businesses and startups across Ireland

honda
logitech
my protein
barretstown
pokerstars
elkstone
smartbox
ultimate ears
roomex
city wonders
tripadmit
kara connect
joulica
workfully
juggle group
keogh hotel supplies
cleaning warehouse
simple divorce
flexitog
marco polo

Stay visible and relevant as search shifts toward AI-powered results

Why small Irish businesses choose Hello Digital for AI SEO

Get picked up by AI search answers

I help you structure your content so it’s more likely to be picked up by AI-powered answers — not just ranked in traditional results.

Win visibility in conversational results

I create pages that respond clearly to real search questions — making them easier for AI models to extract, summarise, and display.

Become the go-to site in your niche

I focus on helping your site become a trusted source around key topics — so you’re more visible in AI-generated results and organic search alike.

Is AI SEO the right move for your site?

AI is changing how search works — and how your content needs to be structured. Here’s when it makes sense to adapt your SEO strategy.

  • You want to stay visible as Google shifts to AI-generated answers
  • You already create content but aren’t sure if it’s structured for AI search
  • You want to build topical authority around your services or industry
  • You’re starting to lose traffic and suspect AI Overviews are impacting it
  • You want expert AI SEO support on how to adjust without chasing trends
included

Get ahead of AI-driven search with SEO built for new experiences

Search is changing fast. I help small businesses adapt their SEO strategy for AI-powered experiences like Google’s Search Generative Experience — so you stay visible, relevant, and competitive as AI reshapes how people discover content.

case studies

You want to future-proof your content for AI search

If you’re unsure how AI will impact search results, I’ll help you optimise for SGE and other AI-driven interfaces — with structured, helpful, and well-covered content that’s more likely to be surfaced and summarised by AI.

Book a free consultation
not ranking in google search

You’ve seen traffic drop and don’t know why

If your organic traffic has dropped and rankings seem unstable, AI features in search may be changing how your pages are seen. I’ll audit your site and content to uncover gaps, re-optimise key pages, and adjust your strategy for the new landscape.

Book a free consultation
fix holding back

You want to build topical authority in your niche

If you want your business to be seen as the go-to in your space, I’ll help you build out clusters of high-quality, semantically connected content — so search engines and AI systems understand your expertise and trust your site.

Book a free consultation

Adapt your AI SEO strategy step by step

From site review to content updates, Hello Digital AI SEO services keep your site ready for the future of search.

Check

Review your current setup for gaps and outdated structures.

  • Site coverage by topic
  • Content age and freshness
  • Keyword and query alignment
Plan

Build a roadmap to support better AI visibility.

  • Intent mapping
  • Content themes and clusters
  • Tools and tracking setup
Update

Create and refresh content to stay aligned with search behaviour.

  • Copy that answers questions
  • Structured content layout
  • Ongoing content updates
newsletter
launching a new website

What’s included in AI SEO services

AI SEO builds on traditional SEO, with a sharper focus on how search engines now summarise, combine, and present answers.

  • Review of your site’s visibility in AI-generated results
  • Content audits with an AI-readability and structure focus
  • Updates to headers, summaries, and featured answer formatting
  • Support with building topical authority across key themes
  • Internal linking to reinforce key topic areas
  • Guidance on using AI tools safely and strategically (no fluff content)
  • Clear, actionable reporting — not guesswork or jargon
Success stories

See how Hello Digital AI SEO helps businesses prepare their content for the future of search

What my clients say

"Working with Alessandro transformed our digital marketing." 

Camila de Casteja
Marketing Director at myTomorrows

"Alessandro's expertise in SEO, digital marketing, and web project management is exceptional."

John Maguire
CEO of TripAdmit

"Alessandro is knowledgeable, open minded, and great to work with."

Alice Fasciani
General Manager at Kuoni Tumlare
Alessandro Boscolo Conway Hello Digital

Meet the person behind Hello Digital

I’m Alessandro, a freelance SEO and digital marketing consultant based in Dublin. I’ve worked in digital for over 20 years, including time on Google’s Search Quality team. I help startups and small businesses get seen online and bring in more leads.

When you work with Hello Digital, you work with me. I plan and manage everything myself, so you always know what’s being done and what to expect.

Who I work with

I work with Irish startups, small businesses, and growing teams that want better results from digital marketing. Whether you’re building your presence from the ground up or looking to scale without the overhead of a full agency, I offer clear, expert support tailored to your stage and goals.

Startups

New Irish businesses that need to build visibility from day one. I help startups create a solid digital foundation with SEO, content, and paid campaigns designed to attract the right audience early — so you can grow with purpose, not pressure.

Local businesses

Trades, services, and professionals across Ireland who want to appear in local searches and drive more enquiries. I help you optimise your local presence across maps, listings, and location-based keywords so nearby customers can easily find and choose you.

Growing teams

Small marketing teams or business owners ready to scale but without the time or headcount to manage digital channels alone. I step in with expert strategy, hands-on support, and clear priorities — without the layers of a traditional agency.

Online businesses

Irish ecommerce stores, SaaS platforms, and digital and AI-first brands that want to grow traffic and increase conversions. I help online businesses sharpen their SEO, improve product visibility, and run campaigns that bring in more qualified visitors.

Ready to stay visible in the age of AI search?

I’ll help you structure and optimise your site for new search experiences like Google’s AI overviews — so you protect your traffic and grow your visibility as search evolves.

FAQs about AI SEO services

What is AI SEO?

It’s SEO that helps your site stay visible as search engines use more AI to shape results.

Is this just about ChatGPT?

No. It’s about optimising for Google’s AI-generated answers and other tools that change how people search.

Do you still use keywords?

Yes, but the focus is more on topics, intent and content structure.

 

Do I need to rewrite my whole site?

No. You can update or expand pages based on your goals and current setup.

How is AI changing search results?

Google and other platforms are using AI to generate answers directly in search, pulling content from multiple sites. This means you need clear, well-structured content to stay visible.

Can you optimise my content for AI Overviews and featured answers?

Yes. I focus on formatting content to match how AI summarises answers — using clear headings, concise answers, and structured data where needed.

Will this replace traditional SEO?

Not at all. AI SEO builds on the foundations of good SEO — quality content, technical health, and relevance. It’s about adapting your content for how search is evolving.

Can AI help me create content faster?

In some cases, yes. I can guide you on where AI tools can support your content workflow — while making sure what you publish is accurate, useful, and aligned with your brand.

Is AI SEO only for big websites or can small businesses benefit too?

Small businesses can benefit just as much — especially by getting ahead early. I’ll help you stay competitive as search evolves, even with a small team or limited content.

How do I get started?

Book a free strategy call. I’ll ask a few questions and recommend the next steps.

Still unsure if this is for you? Let’s review your content together

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