SEO and Digital Marketing Consultant in Dublin

Hello Digital is a dedicated SEO and digital marketing consultancy, providing tailored, data-driven solutions to help small businesses grow their online presence. Founded by Alessandro Boscolo, an experienced SEO and digital marketing expert with over 18 years in the industry and a former member of the Google Search team in Dublin, Hello Digital specialises in SEO, PPC advertising, content marketing, and digital strategy. Since 2018, I’ve worked with businesses of all sizes across Ireland, the UK, and Europe, delivering measurable results that drive traffic, increase leads, and boost revenue. My approach is personal and transparent, focusing on customised strategies that align with each client’s unique goals and challenges.

A digital marketing consultant helps businesses align their goals, like increasing sales, with their digital channels such as websites and social media. They collaborate with various teams, including sales, marketing, and IT, to create an integrated and efficient strategy.

The cost of digital marketing services varies based on your industry, goals, and the services needed. For most local businesses, a budget of around €1,000 per month is a good starting point, while larger campaigns may require €1,500 per month or more. I tailor my services to fit your needs and budget, ensuring you get the best value for your investment.

The timeline for seeing results varies based on the strategy. SEO typically takes 3 to 6 months to show significant impact, while PPC can drive traffic almost immediately. Content marketing and social media might take a few months to build momentum but offer lasting benefits. Of course, these are general estimates—we’ll give you a more personalised timeline when we speak. I’ll set clear expectations from the start and keep you informed as we track progress.

Hire a digital marketing consultant when you're ready to grow your business online but need expert advice to get there. Whether you're starting out, looking to improve your current efforts, or facing new challenges, a consultant provides the strategies and insights to help you succeed. Hiring a digital marketing consultant can provide significant returns. A great consultant works hard to ensure client satisfaction and project success, as their reputation depends on it. If you're aiming to drive more traffic, generate leads, or boost sales, it's the right time to bring in professional support.

I work with a wide range of businesses across B2B, B2C, and D2C sectors. My focus is on helping small businesses in Dublin and across Ireland, from local startups to national enterprises. Whether you’re a local shop, a service provider, or an online retailer, I tailor my digital marketing strategies to meet your specific needs and goals.

Yes, I work with clients worldwide, including the UK, Europe, the Middle East, Australia, South Korea, and the USA. No matter where your business is located, I can tailor my digital strategies to suit your market and deliver the results you need.

No, I’m an independent consultant. When you work with me, you get a personalised approach with tailored strategies, all focused on delivering results that matter to your business.

I offer both options. You can choose one-off services for specific needs, or we can work together on a rolling monthly basis. There are no long-term contracts, so you have the flexibility to decide what works best for your business.

Yes, I specialise in working with small businesses. I understand the unique challenges they face and tailor my digital marketing strategies to help them grow, drive traffic, and increase sales.

SEO, or Search Engine Optimisation, is about improving your website’s visibility in search engine results. By optimising your site’s content and structure, SEO helps you rank higher on Google, bringing more potential customers to your site.

SEO doesn’t involve paying for rankings like ads, but it’s not truly "free." Effective SEO requires time, expertise, and resources to optimise your site, create quality content, and maintain your strategy. So while there’s no direct cost to search engines, there’s still an investment involved.

The cost of SEO in Dublin varies depending on your business needs and the level of competition in your industry. Typically, local businesses can get started from €800 per month for local SEO, while nationwide strategies may start from €1,500 per month. I tailor my services to fit your budget and goals, ensuring you get the best return on your investment.

SEO is a long-term strategy, and the time it takes to see results can vary. Generally, you can expect to see noticeable improvements within 3 to 6 months. Factors like competition, the state of your website, and the keywords you’re targeting all play a role. I’ll keep you informed with regular updates so you know exactly how your SEO efforts are progressing.

SEO is a long-term strategy where you optimise your website to improve its organic rankings on Google. It takes time to build up, but once you do, you don’t pay for each visitor. Google Ads, on the other hand, is a “Pay Per Click” model where you pay for every visitor. The benefit of Google Ads is that it can bring immediate and consistent traffic, but you have to keep paying to maintain that flow. SEO is about building lasting visibility, while Google Ads offer quick results at a cost.

Yes, SEO is a smart investment. It builds long-term visibility, attracts targeted traffic, and generates leads without ongoing costs per click. While it takes time to see results, the long-term benefits make it worthwhile for sustained growth and a stronger online presence. However, I find that the companies who see the fastest return on investment from SEO are those selling products or services priced above €100 with reasonably high profit margins.

I’m an experienced SEO consultant with over 18 years in digital marketing, including time spent working on the Google Search team in Dublin. I specialise in helping businesses improve their search rankings, drive traffic, and increase conversions through effective SEO strategies tailored to their needs.

No one can guarantee the first position on Google, and any service that promises this is not being transparent. SEO is about improving your rankings over time through best practices and consistent effort. While I can’t promise the top spot, I can ensure that your site will see significant improvements in visibility and traffic with a well-executed SEO strategy.

SEO isn’t just for Google—it works across other search engines like Bing and Duck Duck Go as well. The strategies I use to optimise your site for Google will typically boost your rankings on other search engines too, since they follow similar rules. That said, Google is the main focus because it’s where most searches happen.

Yes, your site needs to be fast to rank well. A slow website can hurt your rankings and frustrate visitors. Google considers site speed when determining rankings, so optimising your site’s speed is key to a successful SEO strategy.

An SEO audit is a detailed review of your website’s performance in search engines. It looks at what’s working well and what needs improvement, including site speed, mobile-friendliness, content, keywords, and any technical issues. The aim is to create a clear plan to improve your site’s visibility and rankings.

If you’re new to the digital landscape, I can help you build a strong online foundation.

• You have investors or are self-funded and generating revenue.

• You want to invest in SEO, digital marketing, and lead generation.

• You need a strong online presence through a website and social media marketing to drive leads.

For businesses looking to scale, I provide strategies to boost your online presence and drive more traffic.

• You’ve achieved product-market fit and are ready to compete more effectively.

• You’re generating at least €500k in ARR or are well-funded.

• You need to strengthen your online presence to be easily found by prospects.

• You have at least one full-time marketing expert or are looking to hire a consultant to improve your efforts.

If your focus is on attracting local customers, I specialise in strategies that help you stand out in your community.

• You run a local shop, restaurant, service-based business, or similar enterprise.

• You need to appear at the top of local search results to attract nearby customers.

• You want to drive more foot traffic and boost sales from your local community.

• You’re looking to build a strong local reputation through online reviews, local listings, and community engagement.