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Google Ads for small businesses

Reach the right people with targeted Google Ads

With over 20 years of experience and a background on the Google Search team, I help small businesses in Dublin and across Ireland run cost-effective Google Ads campaigns. You get expert support with setup, targeting and budget control — all focused on driving more calls, enquiries and sales — while making your budget work hard.

Trusted by small businesses and startups across Ireland

honda
logitech
my protein
barretstown
pokerstars
elkstone
smartbox
ultimate ears
roomex
city wonders
tripadmit
kara connect
joulica
workfully
juggle group
keogh hotel supplies
cleaning warehouse
simple divorce
flexitog
marco polo

Show up when people are ready to buy — and keep control over your budget

Why small Irish businesses choose Hello Digital for Google Ads

Reach people ready to take action

Reach high-intent searches with targeted campaigns that bring in the right traffic at the right time — so more of your clicks turn into leads.

Get more out of your budget

Stay in control of your spend with campaigns that focus on results. You’ll get clear targeting, regular check-ins and updates built around your goals.

Know what’s working — and why

See how your campaigns are performing, what’s being adjusted and where to focus next — with regular reports that keep everything on track.

Is Google Ads the right fit for your goals?

Google Ads help you reach people at the exact moment they're searching for what you offer. It’s a strong choice if:

  • You want leads fast and don’t have time to wait for SEO results
  • Your customers search for services like yours on Google
  • You’ve tried ads before but didn’t get results you could trust
  • You want control over your budget and who sees your ads
  • You’re ready to test what messaging or services get the best response
included

Get more leads and sales with Google Ads campaigns built around your goals

Whether you're new to paid search or want better results from your current setup, I help small businesses run targeted Google Ads that convert — not just get clicks.

case studies

You want to reach people searching right now

Google Ads is the fastest way to connect with people actively looking for what you offer. I’ll build a focused campaign around your services, with tightly matched keywords, compelling ad copy, and high-converting landing pages that turn searches into leads.

Book a free consultation
not ranking in google search

You’re getting clicks but no enquiries

If you’re getting traffic but no leads, the problem is usually poor targeting or mismatched landing pages. I’ll audit your campaigns, restructure your keywords and ads, and improve the full user journey to make your budget deliver better results.

Book a free consultation
fix holding back

You want to grow but keep control of spend

If you’re ready to increase volume but don’t want to waste budget, I’ll help you scale strategically — with tighter targeting, refined bidding, and conversion tracking that shows exactly what’s driving results.

Book a free consultation

Set up and manage your Google Ads step by step

From setup to optimisation, Hello Digital Google Ads services help your campaigns perform better.

Check

Review your current account or build a new one.

  • Campaign structure and goals
  • Keyword and location targeting
  • Landing pages and tracking
Set up

Launch new campaigns or fix existing ones.

  • Ads and extensions
  • Bidding strategy
  • Conversion tracking
Optimise

Keep improving results over time.

  • Performance reviews
  • Keyword and ad updates
  • Budget and goal checks
newsletter
launching a new website

What’s included in Google Ads services

Whether you’re starting from scratch or want to improve existing campaigns, I’ll help you run focused, cost-effective search ads.

  • Campaign setup or audit of existing account
  • Keyword and competitor research
  • Search ad creation (headlines, descriptions, extensions)
  • Landing page and tracking review
  • Conversion tracking setup and goal alignment
  • Ongoing optimisation and negative keyword tuning
  • Simple reports and hands-on support
Success stories

See how small Irish businesses drive more enquiries with Google Ads support from Hello Digital

What my clients say

"Working with Alessandro transformed our digital marketing." 

Camila de Casteja
Marketing Director at myTomorrows

"Alessandro's expertise in SEO, digital marketing, and web project management is exceptional."

John Maguire
CEO of TripAdmit

"Alessandro is knowledgeable, open minded, and great to work with."

Alice Fasciani
General Manager at Kuoni Tumlare
Alessandro Boscolo Conway Hello Digital

Meet the person behind Hello Digital

I’m Alessandro, a freelance SEO and digital marketing consultant based in Dublin. I’ve worked in digital for over 20 years, including time on Google’s Search Quality team. I help startups and small businesses get seen online and bring in more leads.

When you work with Hello Digital, you work with me. I plan and manage everything myself, so you always know what’s being done and what to expect.

Who I work with

I work with Irish startups, small businesses, and growing teams that want better results from digital marketing. Whether you’re building your presence from the ground up or looking to scale without the overhead of a full agency, I offer clear, expert support that fits your stage and goals.

Startups

New Irish businesses that need to build visibility from day one. I help startups create a solid digital foundation with SEO, content, and paid campaigns designed to attract the right audience early — so you can grow with purpose, not pressure.

Local businesses

Trades, services, and professionals across Ireland who want to appear in local searches and drive more enquiries. I help you optimise your local presence across maps, listings, and location-based keywords so nearby customers can easily find and choose you.

Growing teams

Small marketing teams or business owners ready to scale but without the time or headcount to manage digital channels alone. I step in with expert strategy, hands-on support, and clear priorities — without the layers of a traditional agency.

Online businesses

Irish e-commerce stores, SaaS platforms, and digital and AI-first brands that want to grow traffic and increase conversions. I help online businesses sharpen their SEO, improve product visibility, and run campaigns that bring in more qualified visitors.

Ready to get more leads with Google Ads?

Reach people who are actively searching for what you offer. I’ll help you run ads that turn clicks into calls, enquiries and sales.

FAQs about Google Ads services

What is Google Ads?

It’s Google’s advertising platform. You can show ads at the top of search results when people look for services like yours — helping you reach them at the right time.

How much budget do I need for Google Ads?

Most small businesses I work with start between €500 and €1,500 per month. The exact amount depends on your industry, goals, and how competitive your keywords are.

How fast can I see results from Google Ads?

You can usually start seeing leads within a few days of launching your campaign. I’ll give you a clear timeline based on your goals and the setup you already have.

 

Do you manage everything or just set up the account?

Both. I can build your campaigns from scratch, optimise existing ones, or support your in-house team with strategy, setup, or reviews — whatever suits your setup.

Can you improve an existing Google Ads account?

Yes. If your campaigns are underperforming, I can audit your account, fix wasted spend, adjust your targeting and keywords, and improve the overall return on your ad budget.

Will I know what I’m spending on Google Ads and what I’m getting back?

Definitely. I help you set a clear budget and provide reports that track clicks, conversions, and cost per lead — so you always know how your ads are performing.

Do you write the ad copy and choose the keywords?

Yes. I handle everything — from keyword research to writing the ads — making sure your campaigns are focused on what your customers are actually searching for.

Can Google Ads work for small or local businesses?

Absolutely. Google Ads can deliver leads for local services, trades, and small businesses — especially with proper keyword targeting and budget control.

What’s the difference between Google Search and Display ads?

Search ads show when someone types in a related query on Google. Display ads appear on websites and YouTube. For lead generation, I usually recommend starting with Search.

How do I get started with Google Ads?

Book a free consultation. I’ll take a quick look at your setup and goals, then recommend the next steps based on what makes sense for your business.

Still not sure if Google Ads is right for you? Let's see what's possible

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