"Working with Alessandro transformed our digital marketing."
Camila de CastejaMarketing Director at myTomorrows
I help Irish ecommerce businesses improve their visibility, attract more qualified traffic, and increase online sales through expert SEO. Whether you're on Shopify, WooCommerce or another platform, you'll get a clear plan and hands-on support to optimise your product pages and category structure.
Trusted by small businesses and startups across Ireland
Get more eyes on your products — and more sales in your store
I optimise product and category pages so they rank for the right keywords — helping you attract high-intent shoppers from Google.
Good ecommerce SEO helps you bring in customers through search — so you can reduce ad spend while still growing sales and reaching new buyers.
From site structure and crawlability to product descriptions and internal links, I help fix issues that block both search engines and real customers.
Ecommerce SEO helps your products and categories show up when people are ready to buy. It’s the right move if:
Whether you're just launching your store or trying to grow traffic without relying on ads, I help ecommerce businesses optimise their site structure, content, and product pages to bring in high-intent visitors and improve conversions.
If your online shop is live but struggling to bring in visitors, I’ll review your site for technical issues, missing metadata, and weak product descriptions. Then I’ll optimise your categories and key product pages to help you appear in relevant searches and attract ready-to-buy customers.
If you’re spending heavily on paid ads just to stay visible, I’ll help you build organic traffic through strategic SEO — from keyword planning to site structure. That means your store can attract customers consistently without paying for every single click.
If you’ve added hundreds of products and categories but still don’t rank, I’ll restructure your site for better crawlability, optimise internal links, and target the right queries — so your store performs better in organic search and attracts more qualified traffic.
From audit to optimisation, Hello Digital ecommerce SEO support helps your store grow.
Start with a full review of your store.
Resolve issues and improve structure
Support long-term performance.
I help ecommerce stores improve visibility, drive more traffic, and increase sales — with technical fixes, smart content, and SEO that fits your platform.
"Working with Alessandro transformed our digital marketing."
Camila de Casteja"Alessandro's expertise in SEO, digital marketing, and web project management is exceptional."
John Maguire"Alessandro is knowledgeable, open minded, and great to work with."
Alice FascianiI’m Alessandro, a freelance SEO and digital marketing consultant based in Dublin. I’ve worked in digital for over 20 years, including time on Google’s Search Quality team. I help startups and small businesses get seen online and bring in more leads.
When you work with Hello Digital, you work with me. I plan and manage everything myself, so you always know what’s being done and what to expect.
I work with Irish startups, small businesses, and growing teams that want better results from digital marketing. Whether you’re building your presence from the ground up or looking to scale without the overhead of a full agency, I offer clear, expert support tailored to your stage and goals.
New Irish businesses that need to build visibility from day one. I help startups create a solid digital foundation with SEO, content, and paid campaigns designed to attract the right audience early — so you can grow with purpose, not pressure.
Trades, services, and professionals across Ireland who want to appear in local searches and drive more enquiries. I help you optimise your local presence across maps, listings, and location-based keywords so nearby customers can easily find and choose you.
Small marketing teams or business owners ready to scale but without the time or headcount to manage digital channels alone. I step in with expert strategy, hands-on support, and clear priorities — without the layers of a traditional agency.
Irish ecommerce stores, SaaS platforms, and digital and AI-first brands that want to grow traffic and increase conversions. I help online businesses sharpen their SEO, improve product visibility, and run campaigns that bring in more qualified visitors.
I help ecommerce stores improve rankings, boost product visibility, and bring in more traffic from customers looking for what you sell.
It’s the process of helping your online store appear in search for the products you sell.
Yes. SEO brings in traffic without ongoing ad spend and supports long-term visibility.
Shopify, WooCommerce, Squarespace, BigCommerce and more.
Yes. I work with small teams and independent businesses at every stage.
Yes. I optimise your product pages, category structure, and internal links so that your store shows up when people search for what you sell.
Definitely. Good SEO brings in customers through search without the ongoing cost of ads. It takes time but pays off in long-term traffic and sales.
I focus on your highest-value or best-selling products first, then create a structure that makes it easier for Google — and customers — to navigate your store.
Yes. I can help write or optimise product descriptions, blog content, and buying guides that target what your customers are searching for.
Yes. I can optimise for multiple markets, currencies, or languages — and ensure your site is structured correctly for international SEO.
Book a free strategy call. I’ll ask a few questions and recommend the next steps.